Sometimes your donors need a little direction when they give. In fact, most donors don’t really know how much is the right amount to give. That’s where suggested donation buttons come into play.
They provide donors with suggested gift amounts and are often found on online donation forms or in gift request emails.
If your donation forms don’t have preset donation buttons, your supporters are left with a blank space, leaving the gift amount entirely up to them. For a donor, that can be intimidating!
Using suggested donation buttons offers your nonprofit two main benefits: